Greatest Good: Proud to Be a Certified B Corp
In February 2024, we were thrilled and very proud to announce that Greatest Good became a Certified B Corporation™ or B Corp™! As a social enterprise, it is in our DNA to make a positive social impact and change. Our commitment to doing the greatest good every day is what led us to seek B Corp certification. Not just for the recognition, but to become more impactful in the ways we operate, and to continue to improve each day.
A Journey of Commitment
Becoming a B Corp was a natural step in our business evolution. It aligns with the values that Greatest Good has always upheld and our vision of a community willing to collectively tackle social and environmental problems. People today are increasingly conscious of how they spend their time and money, and conscious consumers are increasingly seeking out organisations that align with their values. Our B Corp certification provides us with the credibility needed to build trust without requiring consumers to perform extensive due diligence.
What is a B Corp?
Certified B Corporations are companies verified by B Lab™ to meet high standards of social and environmental performance, transparency, and accountability. Companies seeking certification are assessed for how they create value across governance, environment, customers, workers, and community. Achieving this certification signifies our commitment to using business as a force for good.
Our Certification Process
The B Corp certification process was rigorous and required us to demonstrate high social and environmental performance, make a legal commitment to accountability to all stakeholders, and exhibit transparency. Our initial assessment score was 96.1, well above the minimum requirement of 80 points, showcasing our dedication to social and environmental excellence.
Why Does This Matter?
Having the B Corp certification allows our audience to instantly recognise that we meet the highest standards for positive social and environmental impact. It is a testament to our promise to balance purpose and profit, and to continually use our business to drive positive change.
Continuous Improvement
Being B Corp certified is not a one-time achievement; it’s an ongoing journey. B Lab continually raises the bar, and we are committed to meeting these evolving standards. This journey is about showing up each day to live our values, making small ripples of change, and aiming for continuous improvement.
Connecting with the B Corp Community
We are excited to connect with and learn from other inspiring B Corps. Our mission is to create lasting positive social impact by developing a directory, community, marketplace and ecosystem where conscious consumers can find, engage with, and support for-purpose organisations aligned with their values. Together, we aim to amplify our collective impact and drive positive social change.
Join Us on This Journey
Thank you for being part of our journey. Our B Corp certification is as much your win as it is ours. Together, we can continue to do the greatest good.
